File Name
50%
2D Canvas
2D-3D
3D World
Top View
Select
Explore Templates
Model Library
Upload Model
Create
Insert a prompt,
upload an image,
or draw your model
Type here...
Layers
Layer 2
Object 2
Topography 2
Texture 2
Layer 1
Topography 1
Object 1
Topography
Scale
12
Segments
Brush (px)
Lightness
128
48
File Name
50%
2D-3D
3D World
2D Canvas
Gorest: AI-powered game engine
Branding
Full Lifecycle Design
2-minute summary
TASKS
1
Create intuitive interfaces for Gorest’s game engine
2
Rebrand Gorest for a modern outlook
APPROACHES
Clean categorization & layout to prevent visual overload
Non-intrusive, easy-to-override AI support
Cyberpunk aesthetic in a professional tone
MILESTONES
150+ interface iterations
13+ features prototyped
50+ logo and palette iterations
SHORTCUTS
Jump to final designs
Interface ideation
PROPERTIES PANEL
KEY
File Name
Layers
Layer 2
Object 2
Topography 2
Texture 2
Layer 1
Object 1
Topography 1
Texture 1
Wall
Thickness (m)
0.20
Height (m)
3.00
Color
FFE1E1
100%
50%
2D Canvas
2D-3D
3D World
Does not cover the canvas when collapsed
Position is inconsistent with 3D World interface
Cannot view 3D properties on 2D Canvas
Layers
Layer 2
Object 2
Topography 2
Texture 2
Layer 1
Topography 1
Texture 1
Object 1
File Name
50%
2D-3D
3D World
2D Canvas
More obvious division between properties
Consistent with 3D World interface
Can view all properties in one interface
Slightly covers the canvas when collapsed
TOOL BAR
KEY
Icons with overlapping functions
Unecessary tools with limited usage (eg. eraser, uploading images)
Lack of categorization can create overwhelm
Removed icons with overlapping functions
Only the most essential tools on the tools bar
Categorization of tools to make learning easier
LANDING PAGE
Effective usage of space on left panel
A large logo can be mistakened as a decoration instead of a link back to homepage
Little emphasis on tokens left
Logo size obeys design norms
Clear emphasis of tokens left
Entrance to profile page
EXPORT WORKFLOW
File Name
New File
Duplicate
Export
2D Canvas
2D-3D
3D World
Layers
50%
File Name
2D Canvas
2D-3D
3D World
Top View
Select
Explore Templates
Model Library
Upload Model
Create
Insert a prompt,
upload an image,
or draw your model
Type here...
50%
Save to computer
File Name
Contents
All
Format
GLB
Save
More space to preview downloaded contents
6 actions needed before contents are exported
Exporting action spans 3 screens
File Name
2D Canvas
2D-3D
3D World
Top View
Select
Explore Templates
Model Library
Upload Model
Create
Insert a prompt,
upload an image,
or draw your model
Type here...
50%
File Name
Location
Unreal
Format
Open on unreal
Export
No need for separate preview before exporting
4 actions needed to export content
Export on the same screen as editing
Amount of windows may be overwhelming
Branding ideation
COMPARISON & EVALUATION
Logos inspired by whitebox
PASS
Relevant to Gorest’s current product
Modern aesthetics
Irrelevant to Gorest’s vision and future series of products
Logos that center the AI concept
PASS
Relevant to Gorest’s central service
Too similar to existing logos of AI services
Irrelevant to Gorest’s vision and brand identity
Modifications of current logo
PASS
Relevant to Gorest’s vision
Too complicated to be easily memorized
Hard to adopt a modern tone with
A modern “G” with elements of trees
ADOPTED
Relevant to Gorest’s vision
Modernistic
Simple with a lasting impression
PALETTE
Accent color 1
PASS
Green and brown resonates with the World Tree concept
Suggests a classic, nostalgic style instead of a modern one
Accent color 2
PASS
Suggests a gamified, modern identity
Too similar to accent colors of Unreal and Unity
Accent color 3
ADOPTED
Green associates with World Tree concept
Bright blue associates with modern and cyberpunk aesthetics
Final designs
APPLYING TEXTURES
KEY
GENERATING 3D MODELS
KEY
EXPORTING
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